![]() ![]() “For a lot of people today the value is not the low-level design.”Īccording to Irwin, the current recession is camouflaging a trend that was already having a dramatic impact on the way electronics design is donethe shifting of contract and board design work to lower cost locations around the world. “If people want to stay relevant moving forward, they really need to recognize where their value lay,” Irwin said. Irwin and his colleagues say that with hardware design being moved increasingly to new geographic areas for cost reasons, design engineers must “be able to do more of the engineering puzzle” and become more like product designers focusing on product differentiation in order to stay competitive. The new price is for the same tool, he said, not a basic or “lite” version. ![]() Irwin emphasized that Altium Designer has not been changed. ![]()
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